What is the traction of StarHub’s 5G Mobile+ plans? Do you think the ARPU uplift for 5G is sustainable?

5G is a new-to-market technology, and we are confident that the industry will price 5G products and services that commensurate with the incremental capex required to roll-out and operate 5G effectively. We have observed encouraging signs confirming appropriate and viable pricing trends, giving us the confidence as we continue with our 5G build-out.

Our 5G strategy is based on differentiation and innovation. To this end, we will market our 5G product and service offering through cross-product bundling. This is a similar approach we employed for the successful roll-out of our Mobile+ plans, packaging together content and gaming services to enable consumers to reap the full experience, potential and advantages of the 5G technology that will enable enhanced experiences – such as enhanced video quality, augmented reality, mixed reality and cloud gaming.

We recently announced our exclusive Disney+ offers on our higher-tier 5G plans and are working on solidifying other first-in-market content and gaming partnerships that we will introduce to the market at the appropriate time. StarHub remains committed to driving greater value to our customers through innovation as Singapore’s favourite challenger brand.