20 September 2019
#HelloChange: StarHub Races Ahead for Singapore’s First Customer iPhone Unboxing
Exclusive: Free month of iCloud storage upgrade for StarHub customers
Singapore, 20 September 2019 – What began as a regular iPhone pre-order turned into a superfast experience for four of StarHub’s most loyal customers, who between them subscribe to over 20 services with an average tenure of more than 17 years.
As an appreciation for their loyalty, StarHub orchestrated a special race this high-octane weekend for the four customers to be the first in Singapore to unbox and start using their new iPhones. The customers got off to a flying start, enjoying a supercar ride from their home to StarHub’s flagship retail outlet in Plaza Singapura.
Arriving in style at the launch event, the four customers – Mr Lim Choon Nguan, Mdm Lim Lay Kiong, Mrs Linda Haverkamp, and Mdm Yeong Cheng Kit – and their families received a rapturous reception from StarHub’s Chief Executive Peter Kaliaropoulos (Peter K), Chief of Consumer Business Group Johan Buse, Acting Chief of Enterprise Business Group Arthur Tang and Chief Human Resource Officer Catherine Chia. They mingled with the customers and their families over food and drinks while counting down the minutes to the official launch time of 8am.
As the clock struck eight, the four customers completed the phone activation process, becoming Singapore’s first users of the new iPhones. In addition, Mr Peter K and his team presented each customer with a personalised gift, an iPhone case with their name engraved on it, and a two-year subscription to ‘50GB with worry-free data’ add-on (worth $240) to bid excess data charges goodbye.
All four customers paired their iPhone purchases with StarHub’s #HelloChange mobile plans, which offer huge data bundles with free surfing every weekend on its superfast mobile network. Unlike the competition, StarHub customers enjoy free caller ID forever and complete freedom from hidden administrative charges.
Exclusive bonus for all existing and new StarHub customers! Starting today, as long as they have an iPhone or iPad, they can enjoy free one-month subscription when they upgrade their iCloud storage plan to 50GB, 200GB or 2TB. Customers can charge the subsequent recurring payments directly to their StarHub bill. Visit www.starhub.com/icloud-faq to get started.
Mr Louis Lim, who renewed his StarHub Mobile line to get the iPhone 11 Pro in Gold, said, “Wow, what an exciting day it has been for me and my dad. My family has been with StarHub since its launch in year 2000, and it is amazing to receive such a heartwarming appreciation from the company. Thank you, StarHub!”
Mr Peter K said, “In our #HelloChange journey, we want to say a big thank you to our existing customers who have been with us every step of the way. As some of our long-time customers are also the biggest Apple fans in Singapore, we wanted them to experience something different and unique; the team created an amazing experience like no other for these customers. Mingling with such valued customers and seeing the huge smiles on their faces is truly rewarding. Creating the right experiences for our customers means everything to us. The StarHub team will continue to work harder to deliver better service and value as our customers expect and deserve the very best from us.”
Availability and Pricing
Thousands of pre-order customers will get their iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max starting today. The new iPhones are now available for purchase at $0 upfront with a monthly instalment payment plan online all-day or at StarHub Shops.
Customers wanting to touch and feel Apple’s latest products, including iPad and Apple Watch Series 5 (GPS + Cellular) in one go can visit the new Apple showcase at StarHub Shop in VivoCity. The largest showcase for a telco, it promotes an enhanced customer experience for all Apple fans, offering them an opportunity to discover the seamless integration of its products and StarHub services. The showcase is also available at StarHub Shop in Tampines Mall and StarHub Shop in Causeway Point.
For details on pricing, device instalment plans and availability, please visit www.starhub.com/iphone.