StarHub customers in for a treat with "Men in Black 2" premiums
Singapore, 28 June 2002 - "Men In Black" fans who cannot wait for the movie can temporarily satisfy their appetites with StarHub’s "Men In Black 2" (MIB II) goodies galore!
With the movie set to open on 18 July, StarHub has lined up a host of activities, services, and premiums that will help satisfy that craving until then! In addition, cyber-fanatics will be thrilled to know that the StarHub Online Shop (www.starhubshop.com.sg) is the official MIB II website in Singapore.
"StarHub is excited to be linked to this cool and futuristic movie that we know will appeal to our customers who are on the forefront of technology and who embraces it. This group of forward-looking individuals who can relate to the hi-tech elements involved will certainly find their overall movie-viewing experience enhanced with the wide array of MIB II treats and goodies we are offering. Our customers will enjoy these treats as we remain committed to providing all present and potential customers the RIGHT customer experience, whether out-of-this-world or otherwise!" said Mr K C Lai, General Manager of Consumer Sales at StarHub.
MIB II fans can look forward to the following from StarHub:
Official Singapore MIB II website
From 29 June, fans can visit the MIB II microsite at http://www.starhubshop.com.sg/MIB2. There are MIB II wallpapers, screensavers, movie trailers, online games, mobile downloads, SMS and WAP games, and a Creature Shop for hours of endless entertainment!
MIB II Downloads*
StarHub customers with compatible Nokia phones can choose from 30 StarHub MIB II operator logos. For those who want the sounds of MIB II, there are three ringtones available for download.
StarHub customers without a Nokia phone are also not left out of the action. For StarHub post-paid customers, picture messages are available for downloading.
The customer who downloads the most MIB II downloads during the promotion period (4 July to 31 August 2002) will win a Nokia 8855 mobile phone.
MIB II Games
From 4 July 2002, StarHub post-paid customers can also play a part in "cleaning up the scum" with two MIB II SMS and WAP (Wireless Application Protocol) games^. Gee! subscribers with a WAP/GPRS-enabled phone will be able to access the WAP games. These games include:
** MIB II Back in Black - A single-player action-packed adventure game. The player takes on the challenging role of Agent Jay (Will Smith) as he attempts to save the world from the evil Serleena.
** MIB II Field Agent Training - A single-player multiple-choice trivia game. The player starts off as a rookie Field Agent and has to provide correct answers relating to the fictitious MIB universe to gain promotion to the top of the MIB chain of command.
Customers who play the most MIB II SMS or WAP games during the promotion period (4 July to 31 August 2002) will each win a Nokia 6510 mobile phone.
Limited Edition MIB II Top-up cards
From 5 July 2002, StarHub customers can take home a piece of the action and battle the universe in the race for StarHub’s new limited-edition series of MIB II Top-up cards~. There are three special designs: the spaceship, the alien worms, and the lovable Frank "I-will-survive" pug.
With each purchase of an $18 Top-up card, customers will get a free MIB II collar pin worth $18^^ and also stand the chance to win a special edition MIB II Hamilton digital watch worth $350#.
The Top-up cards also allow StarHub customers to enjoy free IDD 018 calls to Malaysia+, per second billing, and free 60 SMS.
StarHub Special MIB II Premiums
StarHub customers can also help the Galaxy Defenders to wipe the aliens off the planet. Just make any purchase on our advertised mobile phone packages to get an exclusive StarHub MIB II swiss army knife.
Customers who purchase these advertised mobile phone packages over the online shop will receive an additional piece of "equipment" - the MIB II sweater.
MIB II Exhibition
The Heeren Annex Level 5 will be transformed into the MIB II headquarters. Visitors may not see Agents Kay (Tommy Lee Jones) and Jay slaying off aliens there, but from 29 June, they can view the entire suite of MIB II merchandise available from StarHub (phone models, prepaid cards, premiums and lucky draw prizes).
For more details on the contests, promotions and downloads, please visit www.starhub.com.sg.
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* MIB II logos, ringtones, picture messages, are chargeable at $1.20 per download.The usual SMS charge of $0.05 per SMS sent is applicable after the allocated free SMS are used up.
^ Each SMS sent to MIB2 (6422) will be charged at $0.15. For GPRS users, the usual data charge of $0.005 per kilobyte applies. For WAP (CSD) users, the usual airtime charge of $0.15 per minute applies.
~ Available at all StarHub Shops, www.starhubshop.com.sg, over 250 Preferred Partner outlets and 7-Eleven stores islandwide.
^^ Only with purchases from StarHub shops and StarHub @ SAFE Superstore outlets.
# Each Top-up card includes an insert with a website address. The customer needs to enter his details online by 5 August 2002 to qualify for the single draw.
+ Promotion valid till 31 December 2002.
