People's Association brings 2010 FIFA World Cup™ screenings to the heartlands with support from Singapore Pools, SingTel and StarHub

Singapore, 19 May 2010 - The five Community Development Councils (CDCs) and People’s Association (PA) Community Clubs (CCs) have forged a partnership with Singapore Pools, SingTel and StarHub to screen the 2010 FIFA World Cup™ matches “live” at 16 locations islandwide, from 11 June to 12 July 2010. 

The screening of 2010 FIFA World Cup™ matches “live” at 16 locations organised by the CCs allows people who share the love of football, regardless of race or social background, to come together to interact and make friends.

Said Mayor Zainudin Nordin of Central Singapore CDC, who is also President of the Football Association of Singapore, “My fellow Mayors and I would like as many Singaporeans as possible, to have the chance to watch the 2010 FIFA World Cup™.  Football is such a great community bonding activity and nothing quite beats the excitement of watching these matches with friends and other football fans.  We are glad to make this happen with the support of Singapore Pools, SingTel and StarHub.”

Singapore Pools Chief Executive Officer, Mr Tan Soo Nan, said, "We are happy that the deal has finally been struck between FIFA, SingTel and StarHub.  As a long-time Partner-in-Sports to the community, Singapore Pools is glad to have played a part in forging the partnership between SingTel, StarHub, PA and the CDCs, to bring the world-class matches "live" to the heartland.”

“It is a privilege for mio TV to be given the opportunity to screen the World Cup matches at community clubs around the island, and we hope the residents have a great time cheering for their favourite teams with their friends, family and neighbours,” said Mr Edward Ying, Chief, Content & Media Services Group, SingTel. “We know how passionate Singaporeans are about football and are very pleased to be bringing the 2010 World Cup to the fans.” 

"We look forward to sharing all the excitement of the tournament with all football fans in Singapore, and are pleased to work with the CDCs to extend the reach of the World Cup matches to a wider heartland audience through these public screenings," said Mr Tan Tong Hai, Chief Operating Officer, StarHub.

Screenings at the 16 locations will kick off with the Opening Match on 11 June 2010.  The CCs will offer the venue free of charge, and take care of in-house facilities, logistics and manpower resources.  Detailed information of the screenings at the CCs will be released later.  The list of CCs is at Annex 1.

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Annex 1

Braddell Heights CC

Cheng San CC

Chong Pang CC

Chua Chu Kang CC

Clementi CC

Fengshan CC

Gek Poh Ville CC

Jurong Spring CC

Mountbatten CC

Sengkang CC

Tampines Central CC

Telok Ayer Hong Lim Green CC

Toa Payoh East CC

Vacant Land near Temporary Mkt (Organised by Eunos CC)

Woodlands CC

Zhenghua CC