02 November 2009

Singapore, 2 October 2009– StarHub today announced a new range of SIM-only mobile plans called SmartSurf that comes with absolutely no contract and which is specifically designed for smartphone users in Singapore. Combining a high-quality voice service with a comprehensive mobile data bundle over StarHub’s advanced mobile multimedia network, the new plans target avid mobile warriors armed with the latest smartphones to talk, watch and surf wirelessly any time anywhere.

From as low as $30.49 a month, customers will enjoy the best value from both worlds of voice and mobile data. For example, the SmartSurf 100 plan comes with 100 bundled outgoing minutes and 500 SMS/MMS. For slightly more voice-heavy users, the SmartSurf300 comes with 300 bundled outgoing minutes and 500 SMS/MMS.  Subscribers of both plans will be able to enjoy 1GB of free mobile data access after which mobile data will be charged at 0.32 cents / KB up to a price cap of $36.38. This means that mobile customers will be able to surf wirelessly on their smart phones with peace of mind, knowing that they will not get a bill shock when they receive their mobile bill.

Besides the bundled outgoing minutes, SMS/MMS and mobile data, customers will be able to enjoy innovative features such as $0 data charges for Windows Live Messenger, Facebook and Twitter, free access to the best range of quality TV programmes over their 3G smartphones every Monday, per second billing and all-day free incoming calls.

On top of all these goodies, customers will not be tied to a mobile contract at all and will be free to end their service at any time with no early termination charges.

Mr Chan Kin Hung, StarHub’s Head of Products and Solutions said, “With the proliferation of smartphones in the Singapore market, StarHub is excited to introduce a comprehensive mobile voice and data plan designed to meet the needs of all avid smartphone users here. Coupled with Singapore’s most advanced mobile broadband network and innovative data cap plans, these users will now be able to enjoy an all-in-one mobile plan with no contracts and no bill shocks. It is now easy for mobile users to make the switch to StarHub’s smart voice and data plans, while staying with their favourite smartphones.”

For a price plan summary and comparison of two of the SmartSurf plans, please see Editor’s Note. For more information on other SmartSurf plans, please visit www.starhub.com.

EDITOR’S NOTE - Price Plan Summary and Comparisons

Price Plans

Other mobile operator 

SmartSurf 100

Other mobile operator

SmartSurf 300

Monthly Subscription

$39.00

$30.49

$56.00

$48.47

Bundled Minutes

100

100

200

300

Bundled SMS/MMS

500

500

500

500

Bundled Data

500MB

1GB

1GB

1GB