11 September 2007

Singapore, 11 September 2007 – Imagine taking photos or videos with your mobile phone and transferring them instantly on-the-go with a single click to your account on a popular Web or social-networking destination like YouTube or Flickr, all for a low monthly flat fee without worrying about data charges.

StarHub is the first in Asia andSingapore to fulfill the desires of mobile bloggers, social networkers and citizen journalists here through a partnership with ShoZu, a provider of one-click media exchange services between mobile phones and Web 2.0/social networking sites.

StarHub’s new ShoZu Access service provides media-sharing enthusiasts the easiest way to upload their photos or videos directly from their camera phones, the moment they are taken, directly to their accounts on 25 popular Web destinations*. Users can even send their media to any email address and to multiple destinations at once!

The innovative direct-to-Web service allows users to pre-program their accounts on these sites and upload photos and videos to them on-the-go with a single click directly from their mobile phones, thus eliminating the hassle and delay of first needing to transfer their media to a PC.

ShoZu Access continues StarHub's tradition of providing deterministic, peace-of-mind pricing. Post-paid users enjoy an unlimited number of high-quality photo- and video-uploads for a flat monthly fee of $5.35 (Usual price: $10.70 monthly. Promotional price of $5.35 monthly valid till 30 June 2008) and do not have to worry about any additional data usage charges This represents an incredible value for customers, since just one high-resolution photo could cost as much to upload under normal pay-per-use data charges.

“StarHub’s focus has always been on enhancing user experience and providing peace of mind pricing. The ShoZu Access service offers both – simplicity of use with its one-click upload and flat-rate pricing with no on-going usage charges,” said Mr Anil Nihalani, Vice President, Mobile Services, StarHub. “This service mobilises social networks, and empowers our users to capture and share their life with their friends, family and online communities instantly from their mobile phones with just a single click. We are confident our customers will be delighted by the certainty of pricing and ease of use this service brings.”

To enjoy the power of the ShoZu media-sharing service and StarHub’s peace-of-mind pricing, users can simply SMS <SHOZU> to 6030 or access StarHub’s Gee! portal from their mobile phone to sign up. At launch, all existing customers can try the service for FREE for one month. New subscribers enjoy three months of FREE subscription and $100 off a phone purchase with a one-year commitment to the ShoZu Access service.

ShoZu Access is just the latest in a series of StarHub innovations in the provision and pricing of mobile data services, and comes on the heels of several other StarHub-only innovative offerings -- free browsing on StarHub's Gee! and i-mode portals, the one-flat-fee MobileTV Xtra that brings Barclays Premier League and other video content to handsets, and Singapore’s only truly unlimited, full two-way HSPA MaxMobile Unlimited high-speed broadband data plan.

For more information, go to www.starhub.com/mobile.

*Through ShoZu Access, users can upload photos or videos to any of these top 25 Web destinations: YouTube, Flickr, Facebook, WordPress, LiveJournal, Google Blogger, TypePad, Windows Live Spaces, BBC News, blip.tv, Buzznet, CNN, Faces, HotSMS, Kodak, life.Dada.Net, moblogUK, Picasa Web Albums, Pikeo, Qipit, Scoopt, Textamerica, Uploaded, Vox, and Webshots.