Singapore, 7 June 2000 -- StarHub, Singapore’s new info-communications player and one of the largest exhibitors at the Singapore Pavilion in CommunicAsia 2000, will be showcasing some 60 WAP (wireless applications protocol) services found in its innovative WAP service called iPower at Hall 6, booth #6B1-01. Launched on 1 April, StarHub’s iPower boasts the most comprehensive WAP services among the mobile operators in Singapore today.

 

Among the 60 applications are some of the more innovative applications including mobile shopping, Euro 2000 and Maps on Mobile, which will be demonstrated for the first time in Singapore.

 

To give visitors a first-hand experience of the m-Commerce application on StarHub’s iPower, StarHub will create an e-wallet for its registered guests. Each e-wallet account contains 50 StarHub points that guests can use to "buy" various StarHub souvenirs available at the StarHub Gift Shop located at the booth "on a first-WAP purchase order keyed in-first served basis".

 

Guests will have to order their desired purchases via the WAP-enabled mobile handsets found at StarHub’s WAP bar stations at the booth. When the guests’ desired orders have been processed, they can then proceed to collect their "purchases" at the gift shop. This m-Commerce application is made available via Siemens WAP gateway technology.

 

StarHub’s iPower will also offer the latest news on Euro 2000 – European’s premier soccer tournament that is starting 10 June till 2 July. Contents for Euro 2000 will be provided via one of StarHub’s main content partners, eInfoAsia.com. StarHub’s iPower customers, who are soccer fanatics, will be able to obtain a complete coverage of the soccer tournament with tables and playing times of all soccer matches instantaneously upon demand and in real-time. Updates of all match results during the tournament season will be readily available to StarHub iPower subscribers even while they are on the move in Singapore.

 

Also to be demonstrated at the regional tradeshow for the first time is Maps on Mobile. This is a powerful WAP-based application that allows the consumer to substitute or complement the local street directory with online street maps that can be viewed on WAP phones. Grid Technologies Pte Ltd, a wholly owned subsidiary in the Singapore Power group of companies, is the content provider. In addition, StarHub will also demonstrate applications from Singapore Power’s e-services. Customers will be able to locate businesses, restaurants and banks within the vicinity using maps.

 

Other StarHub’s iPower WAP applications range from those pertaining to personal information management, news, e-commerce, lifestyle, entertainment and financial services, among many others. (For a complete list of these applications, please see annex).

 

Mr Peter Kaliaropoulos, Senior Vice President, Commercial Operations, emphasized, "To enhance the modern portable lifestyle desired by mobile users in Singapore, StarHub’s iPower has been designed to enable our customers to personalize their WAP phone menu the way they want to receive information that is pertinent to them. iPower even allows StarHub’s iPower customers to bookmark their favourite WAP enabled Web sites among the comprehensive list of StarHub WAP portals, so that they can conveniently go to a specific WAP site and search for their desired information with ease."

 

The StarHub’s iPower It is designed with simplicity and convenience in mind by letting you personalise your WAP phone menu the way you want to receive information. iPower also lets you bookmark your favourite WAP enabled Web sites by scrolling through a comprehensive list of StarHub WAP portals, go to a specific WAP site or search for your desired information. (For a complete list of the applications, please see annex).

 

The StarHub WAP iPower plan is available at the StarHub Centre Shop (Cuppage Road) or StarHub OUB Centre Shop (next to Raffles MRT). Currently, if new customers who you sign up with us for StarHub WAP iPower between 1 April - 30 June 2000, you'lwill receive:

  • FREE registration during the promotional 3 months (valued at $10)
  • FREE mthly subscription for 3 months (valued at $8/mth)
  • WAP call charges: -- as per second billing (15 cents/min, pro-rated charge - 0.25 cents/second)

ANNEX-StarHub’s iPower

Category

Contents

StarHub iPower

Personal Information

My eMail

*

Management

My Contacts

*

 

My Web Sites

*

 

My Settings

*

StarHub Habitats

StarHub Internet

*

 

StarHub WAP

*

E-commerce

Allegro Auctions

*

Entertainment

Games

*

 

Movie Review

*

 

Movie Search

*

 

SSO Listings

*

Financial Services

Banking

*

 

USD Forex

*

StarHub

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